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Forest of Dean expected to make £35 million from Star Wars tourism

Posted on 22nd December 2015

The Forest of Dean is expecting to make £35 million from tourism as a result of being featured in the new Star Wars film.

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A number of locations in the Forest of Dean and Gloucestershire were used during the filming of Star Wars: The Force Awakens, and now the region is hoping that this will drive tourism to the area as people decide to stay in holiday properties in the Forest of Dean and explore the locations featured in the film.

Many believe that the scene that reveals Sith Lord Kylo Ren’s cross guard lightsaber was filmed in the Forest of Dean and later director J.J. Abrams confirmed this in a statement praising the filming locations, “from the deserts of Abu Dhabi, to the Forest of Dean, to the stages of Pinewood”.

The recent news of a new film and TV trail opening in the Forest of Dean will be one of the attractions that the local tourism board will hope tempt ‘screen tourists’ to the area.

The Wye Valley and Forest of Dean Tourism board are hoping the news that filming took place in the Forest of Dean will boost visitor revenue to £35 million over three years.

In an article in the Independent, Maureen McAllister, executive director of Wye Valley and Forest of Dean Tourism, said, “Filmmakers have been flocking to the area for years because of our stunning natural scenery – we’ve hosted wizards, time lords, Jedis and giant slayers and now we expect to host legions of their fans.”

Image Credit: Global Panorama (flickr.com)